The Brazilian stand at the Frankfurt Book Fair 2018 has “Jabuteca”, a library formed by books that have won the Jabuti Award over the last 60 years. The collection was produced for the event with the support of Suzano Papel e Celulose, a leading Brazilian company in the paper market and producer of eucalyptus pulp. Organized by the Brazilian Book Chamber, the Jabuti Award is the largest literary event in the Brazilian publishing market and has included authors, such as Jorge Amado, Lygia Fagundes Telles, Clarice Lispector, and Caio Fernando Abreu, among others.
The Brazilian presence in the Frankfurt Book Fair is organized by the Brazilian Publishers, an industry project to promote exports of Brazilian editorial content through a partnership between the Brazilian Book Chamber (CBL) and the Brazilian Trade and Investment Promotion Agency (Apex-Brasil).
According to Luís Antonio Torelli, President of the Brazilian Book Chamber, Jabuteca will contribute to introduce the quality of the national titles. “The authors awarded by Jabuti are marked in the history of national literature by the talent and quality of the books they have produced. We the objective of turn the award into the best known in the world and taking these works to Frankfurt is essential to get the attention of international professionals to a literature as multicultural and unique as ours”, he explained.
The Jabuti also contemplates Brazilian works that have been published by international publishers in the category of Published Brazilian Book abroad. In 2017, the big winner of this category was the Penguin Random House UK edition of “Um Copo de Cólera” (A Cup of Rage) by the author Raduan Nassar. In second place, “Enigmas da Primavera” (Enigmas of Spring) published by Dalkey Archive Press publishing house, written by João Almino, and, in third, “O Irmão Alemão” (My German Brother) by Chico Buarque, published by Penguin Random House UK, of the Dutch company Bezige Bij. The 2018 edition happens on November 8th. To learn more, click here.
Frankfurt Book Fair 2018 has the participation of Brazilian publishing houses
The 70th edition of the Frankfurt Book Fair is attended by 23 national publishers and three Brazilian writers: João Paulo Cuenca, Bianca Santana and Geovani Martins. In 2017, the Brazilian delegation traded US$ 680,000 during the event and in business expectations closed for the following 12 months. This amount was 9.67% higher compared to the 2016 event. This year, business expectations are for US$ 650,000 in the sale of copyrights and physical books. Learn more about the Brazilian participation here.
About Brazilian Publishers
Created in 2008, Brazilian Publishers is a trade sector project that promotes the exports of content produced by Brazilian publishing houses. It is the result of a partnership between the Brazilian Book Chamber (CBL) and Apex-Brasil (Brazilian Trade and Investment Promotion Agency). This initiative aims to promote the Brazilian publishing industry in the global market, contributing to the professionalization of Brazil’s publishing houses.