Brazilian Publishers announces Professional Days in the 1st Online Edition of the São Paulo Book Fair

04/12/2020

The second edition of Professional Days has been confirmed. The initiative developed by Brazilian Publishers, an industry project fostering exports of Brazilian editorial content through a partnership between the Brazilian Book Chamber (CBL) and the Brazilian Trade and Investment Promotion Agency (Apex-Brasil), consists of a series of business rounds destined for international and national publishers.

This year, the initiative will include more than 50 Brazilian and foreign companies, which expect to have USD 400 thousand generated as results of deals closed in the next 12 months. On the exclusive platform developed for Professional Days, participants will have the chance of meeting their peers, showing their catalogs and new titles and scheduling meetings from December 7th to 11th.

Also, the “Papo de Mercado” (Market Talk) area, which is part of the program of the fair and organized by the initiative, includes three roundtables that will discuss important themes for the industry and are scheduled to happen in December 7th, 9th and 11th. To watch the roundtables, access the official Book Fair website — no registration required. See the roundtables program below.

In its first edition, held in 2018, during the in-person edition of the São Paulo Book Fair, Professional Days had the participation of 58 publishers, among national and international, and USD 730 thousand were generated as results of deals closed in 12 months.

Roundtables Program – Professional Days initiative in the 1st Online Edition of the São Paulo Book Fair

Digital transformation and challenges for the publishing industry after the pandemic
When: December 7th at 11:00 a.m. (BRT)

To open the series of online roundtables of Professional Days, Miriam Pires Vale, Fábio Dantas and Alexandre Martins Fontes will discuss the impacts of the pandemic on the publishing market and how it led to the acceleration of the digitalization of the industry.

Mediation:
Miriam Pires Vale (Professor at FECAP)

Speakers:
Fábio Dantas (executive, entrepreneur and innovation expert)
Alexandre Martins Fontes (executive director of Martins Fontes)

The UN Sustainable Development Goals Book Club
When: December 9th at 11:00 a.m. (BRT)

The second online roundtable of Professional Days will bring together Karina Pansa, Adriana Ferrari, Amir Piedade, Paulo Moregola and Vitor Tavares in a talk about the SDG Book Club, a UN initiative supported by the Brazilian Book Chamber (CBL).

Mediation:
Karine Pansa (publisher of Girassol Brasil)

Speakers:
Adriana Ferrari (vice president of FEBAB)
Amir Piedade (president of FNLIJ)
Paulo Moregola (commercial director of Edições Loyola)
Vitor Tavares (president of CBL)

Digital influencers and their role in the publishing industry
When: December 11th at 11:00 a.m. (BRT)

The last online talk of Professional Days will address an up-to-date theme: the work developed by digital influencers in the publishing industry. Lilian Cardoso, Claudia Leonardi and Paulo Macedo will compose the table.

Mediation:
Lilian Cardoso (publisher)

Speakers:
Claudia Leonardi (owner of Mãe Literatura)
Paulo Macedo (copywriter and writer)

About Brazilian Publishers

Created in 2008, Brazilian Publishers is a sector project that encourages the export of content produced by Brazilian publishing houses. It is a result of a partnership between the Brazilian Book Chamber – CBL and Apex-Brasil (Brazilian Trade and Investment Promotion Agency). This initiative aims to promote the Brazilian publishing industry in the global market, contributing to the professionalization of the nation’s publishing houses.